Mike Rogers Is Clear Choice for Latino Voters

LIBRE Action is Poised to Play Decisive Role in Swinging Latinos

(Grand Rapids, MI) — The LIBRE Initiative Action, a Latino political group committed to supporting candidates who want to advance freedom-minded solutions, today announced its support for Mike Rogers in the race for U.S. Senate in Michigan.

As a former FBI agent and a leader in Congress, Mike Rogers brings real-world experience to the key issues impacting our state: economic growth, health care affordability, education, and public safety. Mike Rogers understands that the American Dream starts with empowering people and small businesses with an economy that allows them to thrive and peruse their American Dream. Unlike many candidates, for years, Mike Rogers has shown up in Hispanic communities to listen to our families and small business owners and engage directly on the issues that matter most to us. This is one of the reasons why the majority of Hispanics voted for him in the 2024 election.

In Congress, Mike Rogers represented a district with a rapidly growing Latino population and consistently stood for policies that expanded opportunity — from supporting Health Savings Accounts for low-income families, which helped bring HSAs to Latino communities for the first time, to advancing an energy vision that strengthens our economy and lowers costs for working families.

Ricardo Castro, Advisor to LIBRE Action, released the following statement:

“Michigan’s Latino community is no longer a footnote in statewide elections — we are a decisive, growing, and engaged electorate. Michigan’s Latino community deserves leaders who understand that affordability, opportunity, and economic upward mobility are essential to the American Dream. Mike Rogers has shown he is the right policy champion to advance those priorities — not just for today, but for the next generation. From strengthening our economy and lowering the cost of living, to ensuring safe communities, and expanding the pathways for entrepreneurs to succeed, Mike Rogers has consistently stood for solutions that align with the values and aspirations of Latino families. His commitment to empowering workers, supporting small businesses, and restoring an environment where every family can get ahead makes him the strongest candidate in this race.

As the influence of Hispanic voters continues to grow, LIBRE Action is proud to stand with Mike Rogers because he has earned our trust through action, consistency, and results. He is a tested leader who believes in solutions that drive freedom, reward hard work, and protect our family’s future.”

In the months ahead, LIBRE Action will actively engage, educate, and mobilize Latino voters across Michigan — knocking doors, hosting conversations, and ensuring that every voice is heard. Our community is growing, our influence is growing, and we are determined to help elect leaders who expand freedom, opportunity, and prosperity. Mike Rogers is that leader.

Background on Michigan’s Latino vote:

  • Michigan’s Latino population has grown significantly — according to a USC study, the state’s Latino eligible voter population increased by nearly 17% between 2010 and 2020.
  • The Latino electorate in Michigan tends to skew younger: roughly 30% of Latino voters are between 18–29, making this a potentially high-impact demographic for voter engagement strategies.
  • There is a large number of eligible Latino voters who are not yet participating, representing a major opportunity for outreach and mobilization. (Source)

Paid for by LIBRE Action. Not authorized by any candidate or candidate’s committee. 
www.LIBREAction.com